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LinkedIn

A lot of early relationship-building happens on LinkedIn and then never makes it into the CRM. Zero's Chrome extension closes that gap: your LinkedIn conversations sync in automatically, appearing on the contact's Activity tab and under the LinkedIn tab in Messages.

How does it work

The "LinkedIn connections" and "Last activity" properties show connection status and the latest message:

LinkedIn connections and Last activity columns showing connection status and latest messages

And you can save contacts and companies to Zero without leaving LinkedIn:

LinkedIn profile with the Add to Zero button open, showing a list picker

How to install

The extension is set up in Settings → Connections → Connected Apps → LinkedIn.

1

Add the Zero Chrome Extension to your Chrome or Chromium-based browser, like Arc or Brave

Chrome Web Store listing for the Zero.inc extension with Add to Chrome highlighted
2

Pin the extension

Chrome Extensions menu with the Pin icon hovered next to the Zero.inc extension
3

Connect to Zero

In Settings → Connections → Connected Apps → LinkedIn, select Connect Extension and approve the connection.

LinkedIn account settings

With the extension connected, the LinkedIn tab holds three settings:

  • Auto-contact creation — Add everyone turns your connections into contacts (without duplicating the ones already there), or Disabled.

  • Message syncing — Enabled or Disabled for this account.

  • Message visibility — whether newly synced threads are Public to the workspace or Private to you. Existing threads keep what they have.

The same tab can delete all synced messages, all synced connections, or the LinkedIn account itself.

LinkedIn Bulk Messaging

You can draft LinkedIn messages in bulk in Zero, but they are sent from LinkedIn itself by the extension. Four things follow from that:

  • Only 1st-degree connections can be messaged, and the contact needs valid LinkedIn data in Zero.

  • Drafts are created in Zero, sent from LinkedIn.

  • You start the send yourself, from the LinkedIn tab.

  • Keep that tab open while they go out.

Creating draft LinkedIn messages

1

Open a contacts list.

2

Select contacts and click the Send messages icon on the bottom bar.

Contacts list with two rows selected and the Send messages icon on the bottom bar
3

In Compose message, choose LinkedIn at the top. Pick a Zero account under From and write your message template.

Compose message dialog with the LinkedIn tab selected, a sender picker and a First name variable in the template
4

Click contacts on the left to preview personalization.

Compose message dialog previewing the personalized message for a selected contact
5

Click Add to Chrome Extension.

  • ⚠️ Contacts must be 1st-degree connections of the sender

  • The Chrome Extension must be installed with fully synced connections.

Sending the drafts

1

Open LinkedIn and click the Zero logo (bottom-left).

The panel shows how many messages ready to be sent you have.

2

Click the drafts card to open the list. Review or edit each draft, then Send it on its own or Send all.

3

Keep the tab open — do not refresh, navigate away, or click links while a run is going.

4

Pause stops a run, taking a few seconds if a message is mid-send.

Closing the tab or browser abruptly is safe from duplicates — nothing is re-sent on restart — but the message in flight at that moment may not have been delivered, and there is no way to confirm either way.

5

Drafts that fail are marked with an error in the list, and you can retry them from there.

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